Seriously, people are talking.

News, Events, Awards, and Press

Cartoon girl with short hair, angry expression, pink cheeks, pointing finger, and hand on hip, on green circle against black background.

serious about
reputations

Hey! Seriously, watch where we’re going!

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Seriously, what a bunch of winners

Plaque: dotCOMM awards

Dot Double Platinum Life

We won platinum in the 2025 dotCOMM Awards for MySeracal.com and MammoMonster.com! Huge kudos to our team for crafting digital experiences that truly click.

Plaque: Lisbon Health awards

June 2025

Advocacy With a Punch(line)

We made a strong showing at the Lisbon Ad Health Awards, where our campaigns Don’t Be an A-Mole and Mammo Monster were shortlisted across four categories for awareness, funding, and advocacy. To top it off, Don’t Be an A-Mole clinched a bronze in print. Proof that when it comes to changing minds (and health outcomes), a clever concept can go a long way.

Plaque: Aster Awards

Aster-nomical Wins!

We took home five 2025 Aster Awards, including the coveted Judge’s Choice for our Self-ProMOLEtion campaign. With 2 golds, 2 silvers, and one unforgettable campaign, we’re feeling pretty golden!

Plaque: London design awards

We Came, We Designed, We Conquered… London!

We scooped up seven wins at the London Design Awards! From the bold, cheeky brilliance of our Mammo Monster campaign (across web, print, and poster) to the sleek digital presence and identity of Vytala’s Seracal to the striking More Than PN ads for Fresenius Kabi, we brought home the gold. Awards look good on us, don’t they?

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In the news: Who’s on first, What’s on second, I Don’t Know is on third.

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We Said Seriously, and We Meant It.

We just launched our Seriously campaign, a no-filter look at the attitude and creative fire that's powered seven years of nonstop growth. This isn't a rebrand or a reset. It's us — louder, sharper, and done pretending that playing it safe ever worked.
Drew Glenn head shot

Trendsetting? Our Crew Is On It.

SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends — proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.

Susan Flinn Cobian head shot

Big Hearts, Bold Ideas, and a Spotlight to Match

Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.

Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree

The Pinnacle Awards recognize the industry’s most influential leaders — those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
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SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms

Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
Laura Goeglein Headshot

SFC Group names long-time AbelsonTaylor SVP, Laura (Bartmess) Goeglein, as new SVP, Strategic Development and Growth

Joining our ONE team, Laura Goeglein strengthens our business development efforts as we continue to grow and expand SFC Group’s reach.
Logo: CareContent

SFC Group Expands Capabilities with Acquisition of CareContent

This purchase marks a significant milestone in SFC Group’s growth strategy.